The Licensed Sports Intelligence Layer
for Digital & Physical AI
One athlete identity — voice, knowledge, and rules — powering AI Clones, AI Academies, AI Podcasts, AI Clubs, AI Consciousness, and SuperHumanoid™ Skill Packs in 80+ languages. Self-serve, governed by athletes.
Direct access to engaged sports fans globally
Licensed athletes & public figures in our ecosystem
Monetize from launch, not months later
From Vision to Validation
Two entrepreneurs saw what others missed: billions of dollars in sports IP sitting idle while icons and teams struggled to monetize beyond the playing field. They built the platform to change that.
It started with a question: Why do icons — some of the most recognizable people on the planet — struggle to monetize their personal brands after the game ends? With 20+ years of enterprise technology leadership at Fortune 500 companies, Raj Rajkotia saw the same pattern he'd solved at Warner Bros. Games, Riot Games, and Toyota Financial: valuable IP trapped in legacy systems, waiting for the right technology to unlock it.
Together with Kuntal Sampat, whose strategic operations expertise and deep entertainment industry knowledge provided the business architecture, they built the platform — the licensed sports intelligence layer for digital and physical AI, purpose-built to deploy governed AI identities through voice, brain, and guardrails. This is where athletes and fans create and control their own AI identities.
The sports world took notice. The National Basketball Players Association (NBPA), in partnership with Andreessen Horowitz's Cultural Leadership Fund, accelerated the venture as one of just 5 ventures. The NFLPA selected them for their elite Super Bowl LVII Pitch Day. Today, 1,700+ icons trust the platform to activate their IP, backed by investors including Powerhouse Ventures, Plug and Play Ventures, Outlier Ventures, and LifeX Ventures.
Why Investors & Partners Trust Us
Technical Depth
- •20+ years enterprise systems at Fortune 500
- •Led tech at Warner Bros. Games
- •Built systems processing billions of transactions
Domain Expertise
- •Deep relationships with 277+ NBA/NFL Icons
- •Strategic partnerships with NBPA, NFLPA
- •Proven track record in gaming & sports tech
Execution Record
- •1 of 5 ventures accelerated by NBPA × a16z CLF
- •1 of 6 selected for NFLPA Pitch Day at SB LVII
- •1,700+ Icons activated on the platform
Mission, Vision & Values
Mission
To help athletes and fans create self-governed AI identities — through voice, brain, and guardrails — for direct participation in the AI era of sports.
Vision
To become the licensed sports intelligence layer for digital and physical AI — one identity per athlete, carried by AI Consciousness across every screen, club, and coaching device, always controlled by the person it represents.
Fan-Centricity
We put fans at the heart of everything we do.
Innovation
We embrace cutting-edge technology to lead the industry.
Collaboration
We build strong, supportive communities together.
Transparency
We operate with integrity and ensure fairness for all.
Passion
We celebrate the joy and excitement of sports.
Meet Our Leadership
Technical excellence meets sports industry expertise
Raj Rajkotia
Founder & CEO/CTO
Serial entrepreneur with 20+ years building enterprise systems at Fortune 500 companies.
- • Head of IT @ Warner Bros. Games
- • Technology Advisor @ Riot Games
- • Chief Engineer @ Toyota Financial Services
- • 3x CIO of the Year Finalist — LA Business Journal
Kuntal Sampat
Co-Founder & COO
Gaming veteran with 20+ years in technology and operations across global markets.
- • Co-Founder & COO @ LootMogul
- • Strategic Operations @ Gaming & Tech
- • Global Partnerships @ Sports & Entertainment
Marc Cohen
Global Strategic Growth Advisor
Strategic leader with 40+ years scaling billion-dollar ventures across global markets.
- • China Pioneer @ U.S.-China Commerce
- • Billion-Dollar Ventures @ Sports & Entertainment
- • Global Partnerships @ Leagues & Governments
Darian Johnson
Global Business Relations Executive
Decorated Navy combat veteran & serial entrepreneur with 20+ years generating $1B+ in sales revenue.
- • EVP Business Relations @ Global Procurement
- • Head of Business Dev @ Renewable Energy
- • 12 Military Honors incl. Afghanistan Campaign Bronze Star
Corsley Edwards
Brand Ambassador
Former NBA player bringing authentic Icon perspective and industry connections to the platform.
- • Brand Ambassador @ LootMogul
- • Professional Athlete @ NBA
- • Sports Advocate @ Icon Empowerment
Angela Weathers
Brand Ambassador & Advisor
Strategic brand advisor with expertise in media, entertainment, and high-impact partnership development.
- • Brand Ambassador & Advisor
- • Strategic Partnerships @ Media & Entertainment
- • Recognized Leader in Brand Strategy
NBPA Accelerated
1 of 5 ventures accelerated by the National Basketball Players Association (NBPA) in collaboration with Andreessen Horowitz (a16z) Cultural Leadership Fund and Patricof Co.
NFLPA Selected
1 of 6 ventures competitively selected by the National Football League Players Association (NFLPA) to participate in their 2023 NFLPA Pitch Day Competition during Super Bowl LVII Week.
Ready to Build Your AI Identity?
Join 1,700+ athletes already live on the platform. Clone your voice. Share your brain. Deploy your AI agent.